PRESS KIT
Official materials for media, partners, and business inquiries. Downloadable files are listed only when they already exist.
Founder
AJ Rodriguez is a Cuban-American entrepreneur and the founder of AJ Venture. His path moved through Havana, Miami, physical work, landscaping, markets, trucking, and then a shift toward technology platforms. He did not attend college. He is still building.
Long biography: ajventure.com/founder
LinkedIn: Albert Rodriguez Lugo
Company description
AJ Venture is the founder ecosystem of AJ Rodriguez — connecting the companies he is building across mobility, technology, finance, commerce, real estate, and consumer experiences.
Wordmark: AJ VENTURE. A standalone downloadable brand pack is not published yet.
Media contact: contact@ajventure.com
Current ventures
Upick Network. A transportation technology platform focused on roadside assistance, towing, fleet services, rideshare, and digital customer experiences.
Finwise Holding LLC. Strategic holding company focused on building, managing and supporting a portfolio of scalable ventures.
Finwise Commercial Capital. Business development, strategic partnerships, commercial growth, and long-term value creation.
Finwise Real Estate. Real estate acquisitions, investment opportunities, asset development, and responsible long-term growth.
Venture Coffee. A premium coffee brand created for founders, builders, operators, and people building their next chapter.
ChoVero. A modern living brand focused on home, lifestyle, furniture, décor, and premium everyday spaces.
LinkVive. An independent social and creator platform founded by AJ Rodriguez, built for people, creators, businesses, and communities.
Existing company marks
These logos already appear on AJ Venture and can be reused as published.






